Friday, February 29, 2008


So Jeff and I were talking about this the other day. Have you seen that LifeLock commercial? The commercial features a guy who gives out his social security number to prove to his customers that with LifeLock, your credit it safe from identity theft. Basically the way it works is you register with this company, pay a small fee, and they will keep your credit safe from identity theft.

Apparently the credit reporting agencies don't like that LifeLock is making money that they could be making, or that they are costing the credit reporting agencies money, so Experian is suing LifeLock. I'm curious to see how it all plays out in court. So far it kinda seems like a David and Goliath type battle to me.

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